Forming habits is imperative for the survival of many products. As infinite distractions compete for out a..."> Forming habits is imperative for the survival of many products. As infinite distractions compete for out a..."/>
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book

"Hooked: How to Build Habit - Forming Products|

Forming habits is imperative for the survival of many products. As infinite distractions compete for out attention, companies are learning to master novel tactics to stay relevant in user's mind. Amassing millions of users is no longer good enough. Companies increasingly find that their economic value is function of the strength of the habits they create. In order to win the loyalty of their users and create a product thats regularly used, companies must learn not only what compels users to click but also what makes them tick. Although some companies are just waking up to this new reality, others are already cashing in. By mastering habit-forming product, the companies profiled in this book make their goods indispensable.

Ketersediaan
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6308.1"
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
658.834.2 Nir h
Penerbit
New York : Penguin Group.,
Deskripsi Fisik
242 Hal.: Ilus.; 21,5cm
Bahasa
English
ISBN/ISSN
978-1-59184-778-6
Klasifikasi
-
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Consumen Behavior
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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