book

The media of mass communication

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The book engages students as both consumers and creators of mass media. Help students explore the latest media economic, technological, cultural and political shifts all in historical context. They engage with the coverage of ongoing transformations in mass media as analysts, examining the various ways in which media impacts the world as they hone their media literacy skills. Praised for its dynamic writing style, The Media of Mass Communication, helps students see why the media are in such a tumultuous transition and provides tools for understanding the reshaping of the entire media industry.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

302.23 JOH m

Penerbit

Boston : Pearson., 2011

Deskripsi Fisik

xxv, 480 hlm. : ilus., warna.; 28 cm.

Bahasa

Inggris

ISBN/ISSN

978-0-205-71911-2

Klasifikasi

302,23

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Ed. 10

Subjek

1. Mass Media 2. Communication

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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